Everything Announced at Samsung Galaxy Unpacked 2025

During its latest Galaxy Unpacked event, Samsung debuted the Galaxy S25 phone lineup, including the base S25, S25+, and S25 Ultra. Though the phones pack a few new features and slight redesign made to lure in the iPhone crowd, the phones are a vehicle for Samsung’s new “integrated AI platform.” The devices should be able to perform multiple tasks on your behalf based on a text prompt. Besides phones and a fair amount of AI gimmicks, Samsung teased a new “Edge” variant to the S25 line, alongside a pair of AR glasses that may debut later this year.

Samsung Galaxy S25 and S25+

The new $800 Galaxy S25 and $1,000 S25+ Samsung announced at Galaxy Unpacked are starting to look very close to an iPhone. However, they maintain the three vertical camera bumps typified by the Galaxy devices. The latest devices include a Qualcomm Snapdragon 8 Elite SoC and 12 GB of RAM, which will help power all the new AI capabilities. While the cheaper Samsung flagship phones don’t feature the bigger camera sensors of the S25 Ultra, they will still pack the new AI features such as “cross-app actions,” Now Briefs, and Audio Eraser.

Samsung Galaxy S25 Ultra

The top-end Samsung phone may have more rounded corners, but it still stands out as the most distinct Galaxy phone in the current lineup. The Galaxy S25 Ultra has the same chip and RAM as the first two phones but now includes a 50 MP ultra-wide lens for more detailed landscape shots. The Ultra also uses the ProScaler model from Samsung’s TVs to increase the resolution of on-screen images to QHD+. Before you ask, it still includes the built-in S Pen, though the new pen lacks the air actions of the previous devices.

Galaxy S25 Edge

Samsung’s “one more thing” wasn’t a pair of AR glasses, like we all hoped for, but instead, a new phone that harkens back to a different age of Samsung mobile devices. We don’t have much to go on save for what seemed like stacked internals and camera sensors. Supposedly, this will be a slimmer model than the other S25 stock. Samsung didn’t provide details about specs, cameras, or anything else that would entice a hardened tech reporter. We hope to get more information about this supposed fourth Galaxy phone soon.

Samsung’s Smart Glasses Coming Later This Year

Of course, Samsung’s next big thing is AI, but smart glasses packing the new conversational AI assistant are also right around the corner. We don’t have a precise device, as Samsung displayed during its keynote, but it will support Android XR similarly to the company’s Project Moohan AR headset.

Samsung’s Integrated AI Platform

The headline feature for all the new phones is the cross-app actions you can take with the built-in Gemini AI. If you hold the side power button on the S24, S24+, and S24 Ultra, you’ll bring up a pop-up assistant to let you speak or type your prompt. This platform should allow you to work across both Samsung and Google apps. If you want to search for an email, add it to the calendar or type a text based on something in your notes. You will need to specify if you wish to use a Google app rather than Samsung, and the only two third-party apps available to start are WhatsApp and Spotify. Samsung says a new APK will allow other developers to make their apps compatible with relatively little effort.

Conversational Settings Search

If you are still struggling to find that one setting on your phone, Samsung told the crowd at Galaxy Unpacked that its new conversational search for both Gallery and Settings should make it easier to find what you want. However, it won’t change your settings, so users must still hit the switch. If you grow tired of the AI features, it may offer a quick and easy way to find where you need to go and turn them off.

The Now Bar

The new Galaxy S25 Line includes a “Now Bar” on the lock screen. It’s like the regular widgets you see on Pixel phones, though crossed with the iPhone’s Dynamic Island. This widget will display the weather and a few other details to start. However, Samsung promises its “personal AI” will begin to comprehend your habits and app usage, then put in some pertinent details in place of your morning or evening brief, such as health and wellness metrics or current scores of whatever sports game you’re paying attention to.

Audio Eraser for Videos

There are more improvements to the phone’s on-device generative editing abilities, including an “auto” button that lets AI track which figures don’t belong in your shot. If removing people from your photos doesn’t float your boat, the audio eraser is one of the Galaxy S25’s headline new features. This can take any video and analyze it for different soundtracks, separating it into voice, music, wind, or distortions. Users can then tweak the volume of each sound source. The feature promises to help users eliminate oppressive background noise, such as any wind while you’re talking to your phone’s mic on a skiing trip, or erase oppressive jackhammer noise from a video of a family outing.

Gemini Live Can Now Analyze Photos

While Gemini is now sitting prominently on Samsung’s Galaxy S25 phones with a press of the power button, Google’s conversational AI Gemini Live sits to the side as an interesting but ultimately dubious app for most Android users. The feature may get a little more useful with the ability to upload images and talk with Google’s AI about them. You can also talk with the AI about files you upload to the AI or YouTube videos that are linked. What might you talk with the AI about? Maybe you can ask it about the photo’s composition or question it about whether AI also made that YouTube video. These features should be coming to both Galaxy S24 and S25 phones alongside the Pixel 9 series in the coming weeks. Google also promised to bring other Project Astra features like screen sharing and live video AI conversations to Gemini “in the coming months.”

Circle to Search Enhancements

Google’s Circle to Search debuted on the Galaxy S24 and is improving on the S25. During the conference, Google said it is expanding the length of the AI overviews users receive when they search for images or text. Circle to Search should also better recognize numbers, email addresses, or URLs. The tool can also identify sounds from videos and visuals.

Audio Search on Galaxy

A new AI search built into Gallery is akin to the enhancements Google and Apple made to their own photo apps. While that’s not too exciting, Samsung demoed for Gizmodo how the new Galaxy phones will allow you to search for audio on a YouTube video or wherever you hear your tunes.

This feature is similar to the Shazam music discovery app, down to the ability to hum into your phone to find the name of the tune you can’t get out of your head.

GIF Recording From Video

The Galaxy S25 phones will also get a few improvements to the “smart select” feature, now redubbed to “AI Select.” This lets you capture content on-screen by drawing around an object on your screen. While many of those actions are already handled by Circle to Search, Samsung is adding the ability to record GIFs from videos without any extra downloading and converting. Unfortunately, you can’t control the framerate, and you’re locked to a specific number of seconds for recording, but it may be a handy way to send GIFs to friends without any extra heavy lifting.

LOG Video Recording

Professional videographers can now use their Galaxy phones to shoot directly in logarithmic, otherwise known as LOG. This feature will be in the Pro mode in users’ camera apps. Samsung promoted you’ll be able to shoot in 10-bit HEVC and then export to a professional software suite like Davinci Resolve for color correction.

Mental Health Tracking Through Samsung Health

Doctor Samsung hopes you’ll get more out of Samsung Health with even more health and wellness tracking capabilities. The company said it will add a vascular load indicator and antioxidant index for those who want to manage precisely what they eat. Samsung also plans to upgrade tools with mindfulness features to aid your mental health. The app is meant to combine with AI to become your “personal health assistant.” We’ll have to see more when these features debut sometime in the second half of this year.