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Elon Musk spends millions on campaign

The message from Crawford and the Democrats is clear: Musk is trying to buy a seat on Wisconsin’s Supreme Court, and, as Crawford told the crowd, “Brad Schimel has always made it clear that he will sell to the highest bidder”.

Why would Musk care so much? For one, Wisconsin has a law that stops car manufacturers, including Musk’s company Tesla, opening dealerships in the state; they must be run by third parties. Tesla is suing, and the case may end up in the Supreme Court.

Judge Susan Crawford at a campaign stop in Milwaukee. She is backed by the Democratic Party of Wisconsin.

Judge Susan Crawford at a campaign stop in Milwaukee. She is backed by the Democratic Party of Wisconsin.Credit: AP

There are also federal matters at play: Democrats say the congressional district boundaries in Wisconsin are heavily gerrymandered, and this could be revisited by the Supreme Court.

But Ben Wikler, the chair of the Democratic Party in Wisconsin, says there’s a bigger picture for Musk: he is so invested in the race that if he loses, his perceived power will collapse.

“Right now, Republicans all think that Elon Musk is their force field,” Wikler, who recently ran for chair of the Democratic National Committee, says. “They can do things that are hideously unpopular and Musk will buy the general election for them so they don’t have to worry about voter backlash.

“But if Brad Schimel loses and Susan Crawford wins, it’ll become clear that the fury that he’s provoking is more powerful than the money that he can pour in to help his friends.”

Brad Schimel’s campaign bus outside Milwaukee, Wisconsin.

Brad Schimel’s campaign bus outside Milwaukee, Wisconsin.Credit: Michael Koziol

At the Kenosha event, Crawford and Wikler barely mentioned Trump. And it was Musk, not the president, who featured heavily on the placards of protesters who gathered outside the brewery as Schimel and Walker rolled into town on their “Save Wisconsin” campaign bus.

Inside – surrounded by dart machines and a pool table and an American flag bearing the Pledge of Allegiance, taped to the wall – Schimel recounted how Donald Trump called him to offer his endorsement.

“He said: Brad, what do you think about activist judges?” Schimel told the crowd of about 50. “I said: Mr President, the whole reason I’m in this race is to end the reign of activist judges.”

Trump pledged Schimel his full support. “Then he suddenly says, ‘Here, talk to Elon’,” recalled Schimel, who found himself on the line with the world’s wealthiest man. “Elon wasn’t expecting that either.”

Wisconsin Supreme Court candidate Brad Schimel (in blue jacket) talks to the media after a rally at the American Serb Memorial Hall in Milwaukee.

Wisconsin Supreme Court candidate Brad Schimel (in blue jacket) talks to the media after a rally at the American Serb Memorial Hall in Milwaukee.Credit: AP

After the call, Trump posted the endorsement on his Truth Social website. “Brad Schimel is running against Radical Left Liberal Susan Crawford, who has repeatedly given child molesters, rapists, women beaters, and domestic abusers ‘light’ sentences,” he wrote.

“She is the handpicked voice of the Leftists who are out to destroy your State, and our Country – And if she wins, the Movement to restore our Nation will bypass Wisconsin.”

The Badger State has voted for the winning president at each election since Barack Obama in 2008, though the past three have been close: just a margin of 20-30,000 votes. In the campaign, Trump and Kamala Harris visited constantly. The Republican National Convention was held at the Fiserv Forum in downtown Milwaukee.

People here are used to political campaigns, but they’re also tired. The television advertisements are constant. There are signs for Schimel or Crawford in front yards and shop windows. When this correspondent arrived in Milwaukee, a small plane was flying over downtown pulling a banner that said: “Go home Elon. Vote Susan.”

Wisconsin voter Anna Miller, 30, says the environment has been tense since Donald Trump’s election victory in November.

Wisconsin voter Anna Miller, 30, says the environment has been tense since Donald Trump’s election victory in November.Credit: Michael Koziol

Anna Miller, a 30-year-old engineer, received handwritten postcards in the mail asking for her vote. “I’ve never gotten that before,” she says outside a polling place near City Hall, where she voted for Susan Crawford.

Miller says the environment has been tense since Trump’s victory. “[There’s] a tension that seeps into a lot of different conversations, whether it’s with family or even colleagues, in places that you wouldn’t normally discuss politics,” she says.

“Because it’s Wisconsin, you have to be very cautious about what you say because people could have been deep into both sides, and you don’t know which side they’re on.”

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The stakes in this judicial election are high. Whoever wins on April 2 will give the Supreme Court a 4-3 majority, liberal or conservative, with the power to make important decisions on state law, including whether to reinstate a centuries-old abortion ban.

Musk will travel to Wisconsin on Sunday, two days before the election, to host a rally in Green Bay. He initially promised to hand over two $US1 million cheques to people who had voted for Schimel. But after concerns this breached state law (“That is a felony in Wisconsin, you’re not allowed to buy votes,” Wikler says), Musk deleted the post and said the money would go to two people who signed his “Petition In Opposition To Activist Judges”.

But Wisconsin’s Democratic attorney-general had already sought an injunction against Musk’s move. Ironically, the case was randomly assigned to none other than circuit court judge Susan Crawford (she recused herself).

The district court declined to intervene, and on Sunday, the state appealed to the Wisconsin Supreme Court.

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2025-03-30 13:00:00

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